Mar
11th
Tue
11th
MIX08 Guy Kawasaki interviews Steve Ballmer
I enjoyed this video from MIX08 very much.
Who knew that Guy Kawasaki was also a great interviewer. Kudos to the person who came up with the idea of having him interview Steve Ballmer.
You either have to get confident (narcissim neq confidence) and prepared journalists to interview tech heavyweights or apparently other tech heavyweights to do it. Any other path inevitably leads to irrelevance and disaster.
You could tell I have strong feelings about wasting time on dumb interviews. Doesn’t it hurt bad journos to waste their chance on interesting insights?
